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Thursday, April 25, 2024

Su Sanni: Providing Transit Equity and Economic Mobility to Underserved Communities

Ladder works Is a publishing platform for diverse picture books and online curricula with the mission to empower over one million children to become social entrepreneurs. Our current series includes interviews of our interstellar journalist, Spiffy, with inspiring social entrepreneurs and builders of entrepreneurship ecosystems, who advance the UN’s SDG goals.

Hello, my name is Spippy, I’m an interstellar journalist who spends time on Earth. Today I am interviewing Sue Sonny, the CEO of Dollrid, The app-based riding with the mission to make public transportation accessible and affordable for everyone, everywhere.

Spippy: Welcome to Spiffy’s Blog, Sue! Can you tell me what challenge Dollride faces?

its: of course! Thank you for inviting me, Spippy. Dollaride is the app-based travel sharing option for millions of Americans who do not receive adequate public transportation service, and find taxis, Ubers and Lyfts too expensive for their daily needs. Even in New York, a city with one of the largest transportation systems in the world, over 600,000 people live in “desert deserts” and have to spend hours every day commuting to work. Since the 1980s, cash-based micro-transit systems of pickup trucks in dollars alleviate the travel pain for disenfranchised people. Dollaride is digitizing and recruiting these networks, helping local drivers increase their passenger numbers, and creating a reasonable solution with reliable routes for riders. The company’s mission is to make public transportation accessible to everyone, everywhere.

Spippy: That’s super! What motivated you to do that?

its: I personally grew up in areas of New York that had severe transit deserts, and ended up using dollar vans as my first and last connection to public transportation. After learning that my uncles were pickup truck drivers in the ’80s, and later became successful transportation business owners, I was inspired to bring the service and benefits of unofficial transportation (i.e. pickup trucks) to New York City. My goal is to create a platform that provides equity in transition and economic mobility to disadvantaged communities through Dollaride.

Spippy: Can you elaborate on how the work that Dollride does helps to create a more egalitarian world?

its: Ultimately, we plan to provide the infrastructure that will enable dollar vans and similar networks to provide clean transportation service in their communities. We have partnered with companies that will allow us to electrify 250 vehicles, install EV charging stations and support hundreds of drivers as they prepare for the future of clean transportation in their communities. It’s 90 seconds video Explains our initiative – Clean Transit Access Program – in more detail.

Spippy: Thanks for sharing this cool video! Tell me about Dollaride’s recent initiative and the impact it’s making.

its: We have recently created and launched a new sponsored route in Jamaica Queens that has been a huge success and a confirmation that we are effectively filling the transportation gaps and needs in transit deserts. The GatewayJFK Connection track surpassed 400 daily riders within ten weeks of the activity and saved over 5,500 unique riders 30 minutes a day on their daily ride. Learning from our riders that we give people time back in their days was a great motivation for everyone in the company.

Spippy: I bet! Now, every company faces challenges. Can you share an experience when you faced failure and did not give up? What did you learn from that?

its: We face failure every day. This is the nature of entrepreneurship and part of the life of a founder. But I learned how to persevere and stay positive and optimistic, which is relatively easy when you truly believe that what you are doing is right. The first two versions of the Dollaride Rider app were failures, costing the company more than $ 100,000 and 12 months of hard work. While these failures could have bothered the company or deterred me from continuing, I was encouraged by the fact that people – both riders and drivers – kept telling us how much they needed Dolrid and hoping for our expansion into their neighborhoods and cities. So I did not give up and found a way to push forward.

Spippy: Inspirational, Sue! This is an essential service that you provide and I wish you continued success. Thank you so much for talking to me today, it was an honor!

Sue Sonny is a Brooklyn-born, two-time founder, pursuing economic mobility and equity in transition Dollrid. He holds a bachelor’s and master’s degree from Boston College and is a product of public schools in New York. Its latest startup, WeDidIt, has helped more than 2,000 nonprofits raise more than $ 60 million online before being acquired by the Allegiance fundraising group.Candidate by Hands visible. First published on the Ladderworks website on November 23, 2021)

© 2021 Ladderworks LLC. Editing: Anushri Nanda. Spiffy’s illustration by Shreyas Navare. Follow Spiffy’s interviews with founders who are building a more egalitarian world Here.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


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